How santarms.com Is Taking Indigenous Craftsmanship To The Global Stage And Supporting Indian Artisans

For centuries, Indian artisans have been creating beautiful, intricate handicrafts that are admired the world over. Yet despite their skill and talent, they still struggle to make a living due to a lack of access to global markets. Find out how santarms.com is helping to change this by taking indigenous craftsmanship to the global stage and supporting Indian artisans.

Introduction to Santarms.com

Santarms.com is an online marketplace that offers a platform for Indian artisans to sell their products to a global audience. The site was founded by two Indian Americans, Sarika Jain and her husband, Amit, who were inspired by the traditional crafts they saw while traveling in India.

The couple started Santarms.com in order to help preserve and promote traditional Indian crafts while also providing a sustainable source of income for the artisans. The site features a wide range of products, from handcrafted jewelry and clothing to home decor and kitchenware.

Santarms.com is committed to fair trade practices and works closely with its artisan partners to ensure they are paid a fair price for their work. The site also offers free shipping on all orders, making it easy and affordable for customers to support Indian artisans.

How Santarms.com is Supporting Indian Artisans

Santarms.com is a website dedicated to promoting and selling the works of Indian artisans. The site features a wide variety of products, ranging from traditional handicrafts to modern home decor items, all of which are made by skilled artisans from across India.

The site was founded by two entrepreneurs, Sanjay and Tarun, who saw a need for a platform that would help Indian artisans reach a global audience. Since its launch in 2016, Santarms.com has become a go-to destination for people looking for unique and stylish Indian-made products.

One of the main goals of Santarms.com is to support the livelihoods of Indian artisans. The founders work closely with each artisan to ensure that they are fairly compensated for their work. They also provide training and resources to help artisans improve their skills and grow their businesses.

In addition to selling products, Santarms.com also promotes the culture and history of India through its blog and social media channels. The team regularly writes articles about the various regions and traditions of India, as well as profiling individual artisans and their work. By sharing these stories with the world, Santarms.com is helping to preserve India's rich cultural heritage while also supporting the people who keep it alive.

Challenges Faced By Indian Artisans and Handicrafts Industry

The Indian artisan and handicrafts industry is one of the oldest industries in the country, with a history that dates back centuries. However, in recent years, the industry has been facing a number of challenges that have made it difficult for artisans to continue practicing their craft and earn a living.

One of the biggest challenges faced by the industry is the competition from cheap, mass-produced goods from China and other countries. This has led to a decline in demand for handmade Indian products, as consumers are often opting for cheaper alternatives. As a result, many artisans have been forced to abandon their craft or take up other jobs to make ends meet.

Another challenge faced by the industry is the lack of skilled labor. With the younger generation often opting for more modern professions, there is a dwindling pool of skilled craftsmen and women who can carry on the tradition of handmade Indian products. This has led to an increase in prices for these products, as artisans are unable to keep up with the demand.

Finally, another challenge faced by Indian artisans is access to markets. Many artisans live in remote villages and do not have access to urban markets where they can sell their products. This limits their ability to reach potential customers and sell their wares at a fair price.

Despite these challenges, there are still many artisans who continue to practice their craft and produce beautiful handmade products. At santarms.com, we are committed to supporting these artisans

The Impact of the Pandemic on Indian Artisans

The COVID-19 pandemic has had a devastating impact on economies around the world, and India is no exception. The country's artisans are among the most vulnerable to the economic downturn, as they rely on steady work to support themselves and their families.

The pandemic has hit the Indian artisan community hard. Many artisans have lost their livelihoods completely, as work has dried up due to the lockdown and lack of tourism. Others have been able to find some work, but at reduced wages that make it difficult to make ends meet.

The situation is exacerbated by the fact that many artisans live in rural areas where healthcare and other basic services are limited. This makes it difficult for them to access information about the pandemic and its impact on their lives and livelihoods.

 Santarms.com is committed to supporting Indian artisans during this difficult time. We are working with our partners to provide relief funds to artisans who have lost their income due to the pandemic. We are also providing training and resources to help artisans adapt their businesses to the new reality of the pandemic.

By supporting Indian artisans, we can help ensure that these skilled workers can continue to create beautiful works of art that bring joy to people all over the world.

Why Santarms.com Is a Viable Solution for Indian Artisans

Santarms.com is a viable solution for Indian artisans because it provides them with a platform to sell their products to a global audience. The website is easy to use and navigate, and it offers a wide range of products that are handmade by skilled artisans from across India. Santarms.com also offers fair prices to its sellers, and provides buyers with the option to pay using a variety of payment methods, including credit cards, debit cards, and net banking.

The Future of Santarms.com and Indian Handicrafts

As the world increasingly turns to digital platforms for trade, santarms.com is at the forefront of bringing Indian handicrafts to a global audience. With a growing number of international customers, santarms.com is playing a vital role in promoting and preserving India's rich culture and heritage.

In addition to expanding its reach, santarms.com is also working to improve the livelihoods of the artisans who create these beautiful pieces. Through Fair Trade practices, santarms.com is ensuring that these artists receive fair wages and working conditions. By investing in the future of Indian handicrafts, santarms.com is helping to keep this centuries-old tradition alive while supporting the people who make it possible.

Conclusion

This article has shown how santarms.com is taking indigenous craftsmanship to the global stage and supporting Indian artisans in their mission to preserve traditional skills while developing new markets for their products. By connecting these talented artisans with customers around the world, santarms.com is helping them to earn a fair and sustainable income that allows them to continue practicing age-old techniques while embracing modern trends. We are proud to support this noble cause and encourage others to join us in promoting India’s rich cultural heritage and its vibrant artisanal traditions by shopping at Sant Arms today!